Chapter 2. What We Build

What We Are Building This platform uses blockchain not as 'visible technology' but as a structure of 'operating trust'.

2.1 Platform Definition and Role

GrandBell RWA Platform is:

A Web3-based participation, trust, and liquidity platform that connects the entire K-Culture industry—movies, music, content, creators, etc.—into a structure of Participation Rights Token.

❌ What this platform is NOT:

• Investment product provider

• Financial product broker

• Profit distribution entity

✅ Definition of this platform:

Industrial participation infrastructure designed so that global users can experience K-Culture projects and individual activities through the flow of Participation → Verification → Performance → Selective Liquidity.

2.2 Grand Bell Awards Integration Structure

Introduction to Grand Bell Awards (Daejong International Film Awards)

• The highest authority film awards ceremony representing Korea

• Symbolizing the standard and trust of the Korean film industry

• Possessing decades of accumulated judging standards and records

Meaning of Platform Integration

Extending the existing offline-centered awards structure to a global participatory structure. This implies building a sustainable cultural infrastructure combining verified cultural authority with Web3 participation structures, not just simple event collaboration.

Establishment of Global Popularity Award · Rookie Award

Newly established award categories:

• Global Popularity Award

• Global Rookie Award

• Web3 Connected Special Award (Expandable)

Effects:

• ✅ Domestic centered → Direct global fan participation

• ✅ Grand Bell Awards → Strengthening K-Culture Hub symbolism

Token Holder Grade-Based Cultural Participation

Token Holdings	Participation Benefits
Bronze	Vote participation for Global Popularity/Rookie Awards
Silver	Lottery for Awards Ceremony Invitation
Gold	Red Carpet Entry Opportunity
Platinum	Direct participation on stage as Presenter

Core: Tokens are directly connected to cultural participation rights, not price.

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2.3 Artem Studio Production Infrastructure

Artem Studio:

• Possesses filming, planning, and editing infrastructure capable of actual production of movies, music videos, and web content.

• Linked to YouTube, OTT, and overseas distribution channels after production.

Synergy with Platform:

• Complete ecosystem of Crowdfunding → Production → Distribution → Performance

• Proving that RWA structure is executable in real industry

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2.4 4-Layer Platform Architecture

The platform consists of the following four layers:

┌─────────────────────────────────────┐ │ 1. User & Content Layer │ ← Participation · Content ├─────────────────────────────────────┤ │ 2. Platform Service Layer │ ← Operation · Settlement ├─────────────────────────────────────┤ │ 3. On-Chain Trust Layer │ ← Trust · Record ├─────────────────────────────────────┤ │ 4. DeFi Liquidity Layer │ ← Liquidity └─────────────────────────────────────┘

Layer 1: User & Content Layer

• K-Culture content discovery

• Project/Individual participation

• Voting, missions, community activities

• Core: Users utilize Web2 UX without blockchain knowledge

Layer 2: Platform Service Layer

• Participation Rights Token issuance interface

• Crowdfunding management

• Participation data aggregation and verification

• Reward settlement logic

• Core: Platform does not transfer tokens or distribute profits

Layer 3: On-Chain Trust Layer

Elements recorded on-chain:

• Project/Individual issuer information

• Participation Rights Token issuance conditions

• Roadmap and fund usage categories

• Liquidity provision principles upon performance occurrence

• Participation result settlement standards

• Core: Globally disclosing "What was promised, and what was fulfilled"

Layer 4: DeFi Liquidity Layer

Upon performance occurrence, the platform does not directly distribute profits. Instead, a liquidity pool (AMM/DEX) is formed according to pre-disclosed principles.

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2.5 Position of Participation Rights Tokens

Two types of tokens exist on the platform:

🔵 Platform Utility Token (GBT)

• Platform access, participation, connection utility

• Membership, voting weight, service usage

• Connecting project token ecosystem

🟢 Project/Individual Participation Rights Token

• Participation token for specific project/individual activity

• ❌ Not equity, stock, or dividend right

• ✅ Liquidity connected according to activity results

Effect of Dual Structure:

• Securing platform scalability

• Maintaining individual project independence

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2.6 Core Principles of Role Separation

Entity	Role
Platform	Operator (Payer ❌)
Contract	Trust Manager
User	Right of Choice Holder
Performance	Connected only to Liquidity

Effects:

• ✅ Minimize regulatory risk

• ✅ Enable global expansion

• ✅ Secure long-term ecosystem trust